What an exciting week! We were chosen as one of the lucky ten most promising start ups to present at the TWS Conference 2010.
Here are some pics of our CEO Omer Ginor presenting Touchoo, what we are about and our future plans, that will be posted soon also on the About Us Page.
Omer Ginor CEO of Touchoo presenting at the TWS Conference 2010
And then, to our surprise and honour, we won!!! Here are Omer and KerenB receiving the sought after award.
It’s been a very good week and I can’t wait to see what exciting things are in store for us next week.
This was KerenE keeping in touch(oo)
Our storybook App Thumbelina is getting great reviews, which is a good feeling. An even better feeling is when parents write us to tell us about their children’s positive reactions to our App. But the coolest feeling ever is when a parent sends us a video showing us their child’s reaction to our App, like India’s mother did.
Check out this video and see what I mean for yourself.
This was Keren E keeping in Touch(oo)
Allright, it’s almost happening. We are soon launching Thumbelina.
Thumbelina is of course a classic story that everybody knows and when I first read it as a consideration for the Touchoo collection I thought to myself: “Was it always this scary?” She gets abducted by all kinds of big animals and almost trapped into marrying a scary mole. That’s when we knew we wanted to take the general idea of the classic story and make it into something new, something that our kids could read without having nightmares. So that is what we did and I am so proud of the result.
Thumbelina is also our first StoryBook App to be released with translations into Spanish, French, German, Italian, Hebrew, Chinese, Dutch and Japanese. I am excited to see how it is received outside of the US.
What makes the launch of Thumbelina even more special is that this is our first StoryBook App to be released on the iPad.
I really like the iPad: I love the design, the contrasts and colors are amazing, the user interface is very intuitive, the videos, the cool apps, games, the battery life that’s very decent… Should I go on? It seems like it really does have the potential to change our habits, and I can’t wait to see how this new technology is accepted by the world.
Of course it could never replace the real thing; could anything beat the smell of an actual book? The feel of it? Not for me! However, reading on the iPad can certainly add to the experience in many ways, and create a rich, exciting experience through a skillful application of interactivity.
Another amazing aspect is the friendliness to kids and to the environment: when walking past the school close to where I live the other day, I saw all those tiny little kids with their huge backpacks filled with books and I thought to myself “Go iPad!”
Let me know what you think of reading on the iPad versus reading a real book. I am very curious what your opinion is on the matter.
Remember, always feel free to spread the word about us and our upcoming release of Thumbelina, by directing your friends, colleagues, family, acquaintances and random relevant strangers to Touchoo, or share with them info about us through Facebook or Twitter.
This was Keren E keeping in Touch (oo)
